Pinit is all about recording your life’s journey. The app lets users track their day to day and life changing travels by pinning their locations to a personal map (with optional photo or video documentation) and either share their movements with friends and followers or keep them private.

The major difference is that Pinit focuses on recording memorable moments and not just “stuff” so the app will be clean of all the rubbish that pollutes other social media apps.

The sharing side injects some other possibilities in the app such as visiting a restaurant to discover your friends have eaten there and left a comment on their Pin about how the steak was great, or see that your friend is only a couple miles away from you and you can spark a meet up.