Direct B2B is a business-to-business marketplace where businesses can wholesale to one another, vote on issues and products, communicate with other businesses and their customers, purchase products and sign up for member services through the app. The product voting allows businesses to vote on and join buying groups of products they need, which, once 1000 votes are reached, participating group members can then purchase these products at an average of 50% cheaper than the wholesale prices they pay normally. Through issue voting, businesses can reach consensus on issues important to them and their communities. Businesses can also nominate products and issues for other members to vote on. Businesses are charged a 5% transaction fee from their sales.