Survey Optimizer Mobile is an optional app that enhances the Survey Optimizer web application. The app allows users of www.pocketsurveytool.com to conduct surveys using the IPhone, ITouch and IPad technology. The user may create any survey they wish on the web app and assign it to anyone whom is a registered user. When the user logs in and syncs, the assigned survey templates appear in the App where the user may conduct surveys at will. When completed, the user then syncs back the results to the web app for reporting.