The Magnificent Path. An original urban project to discover the Eternal City through the lens of Bulgari.


Along two eight-stop thematic itineraries through the Rione Campo Marzio, seamlessly connecting the new Bulgari Hotel to the legendary boutique, the Magnificent Path app will lead you to explore iconic masterpieces and unexpected places. Each stage of this enthralling promenade will be narrated by engaging audio content about Roman history and peculiarities, through a fascinating journey into a surprising Roman identity.



Emblem of Bulgari's heritage, this Magnificent Path is an exciting experience among enthralling Roman treasures that illuminate and enrich one's history and personality, like magnificent jewels.