Ethically helps you quickly find products that are better aligned to the issues you care about: plastic-free, carbon neutral, made in USA and more. Voting with your dollar has never been easier.

5,000+ BRANDS ACROSS PERSONAL CARE, SKIN CARE, AND HOUSEHOLD ESSENTIALS
We have researched over 5,000 brands to be able to provide you with the best alternatives at your fingertips. We understand that we all want to avoid supporting the worst companies but we also don't have time to sift through blogs to find alternatives. Ethically is creating a better future by making conscious shopping as easy as unconscious shopping.

HOW ETHICALLY WORKS
Choose your top 3 values that you’d like to support while you shop
Scan barcodes while you are shopping in store
Immediately discover better products you can buy in store or have delivered to your home.
Redeem offers that you find while shopping. Our offers include discounts, free products, and BOGO.

IMMEDIATELY DISCOVER PRODUCTS CURATED BY YOUR UNIQUE VALUES, WITH DISCOUNTS!
Ethically is the easiest way to find mission driven products when you are looking for them. We make buying products from mission-driven brands easy and accessible. Join us in amplifying the brands that are doing the hard work of creating with people and the planet in mind. The best part is that you can save on everyday essentials while you are doing it!

You’re already shopping, swap it for a brand that shares your vision for the world
Find coupons at our growing list of stores
Shop in your normal stores like Target, Walmart and Amazon and we will do our best to find you the better product in 3 clicks.
Earn rebates the more you scan and shop products that are aligned to your values

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