Time to level up and take your knowledge to the next level, discover UP&UP, the new Pernod Ricard app specially designed to help you develop your skills as well as grow your brand and product knowledge.

Thanks to this App, you remain connected to our latest novelties, news, products and training.

This app offers many functionalities to make it a must-have daily tool:
An exciting training library
Interactive and playful learning activities
Brand & Product Knowledge in your pocket
And a news wall for your latest about our brands.

Everything you want and need to know about our vast and exciting products is in this app.

Grow your knowledge, share your best-selling tips and challenge yourself with UP&UP.

It’s time to level up, Join our movement and take your knowledge to the next level 

UP&UP team