A seller is responsible for initiating sales conversations and making the selling process easy for customers. They work in various settings, especially retail stores or service centers. A seller’s job is to ask customers questions and recommend the best product based on their desires and needs. When necessary, they demonstrate how products work and let customers know about current deals. People who love persuading others and embrace the challenge of turning a “no” into a “yes!” will thrive in this role. Most sellers work inside in tidy, well-lit stores. However, sellers in industries such as automotive or construction may work outside. It is common for sellers to report to a sales manager or general manager. Many work evenings and weekends, especially during peak sales seasons such as the holidays.